With all the stories out there about credit card fraud, you as a
merchant probably wonder why some people bother accepting credit
or debit cards at all. Surely cash and checks are safer and less
likely to be fraudulent or lead to stolen identities and/or
funds?
Even if you are not worried about the security risks, isn’t
processing credit cards complicated and expensive, requiring
knowledge and equipment that you as a small-business merchant do
not have access to?
While not accepting credit card payments may seem like a good
idea initially, business-wise it is a bad decision. By not
accepting credit cards, you limit your reach as a merchant and
can actually be exposed to different types of fraud.
Accepting credit cards is a major convenience to your customers,
particularly if you are operating an online business or service.
People are more inclined to order products and services that
they can pay for and receive a receipt for immediately and will
therefore be shipped or provided immediately than they are to
purchase something the have to send cash or a check for and then
wait for the order to be processed.
Also, as checks become more outdated, accepting credit cards is
a sign that your business is up-to-date and with the times. Many
people would be leery of a business that was incapable of
accepting credit cards, more likely to write it off as
illegitimate or as a scam.
As an online merchant, you would also be closing off a valuable
international customer base by not being able to accept credit
cards. Many credit card processors can work with you to accept
foreign currencies and debit cards, but not many people are
going to send you a check from overseas.
Last but not least, accepting credit cards
can actually help protect your company against
fraud investigations. A number of identity hijackers operate by
setting up phony merchant accounts under the names of legitimate
businesses that do not actually take credit cards. They then set
up imposter web sites and accept credit card transactions on
behalf of the company. By accepting credit cards to begin with,
your company is not exposed to this kind of threat. In addition,
credit card processors often send out detailed statements and
have customer service teams in place to answer questions, making
it easier for you to keep track of all transactions and stay on
top of your business.
Are you an online merchant who would like to start accepting
credit cards? Have you thought about setting up a merchant
account in the past but been turned down for being a high risk
merchant or high volume merchant? High Risk Credit Card
Processor can help you set up merchant accounts to meet your
business needs. Regardless of business type or volume, we'll get
your account approved quickly and keep it running smoothly. Let
our staff of processing industry veterans find the solution
that's right for you.